Client: Riff Raff Films, TikTok
Role: Director, creative consultant
Date: May 2021
I was approached by Riff Raff to concept and create visual ideas for Twigs’ on TikTok. I led research and creative development, producing platform-native ideas that translated Twigs' world of: music, choreography, intimacy, and experimentation into TikTok's cultural language.
I was interested in finding a natural fusion between Twigs artistry and the platform. Treating it less as content and more of storytelling in a new medium.
How could TikTok add another layer to Twigs' narrative?
